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Following trends is one of the most important things to do in order to stay relevant in online marketing. By following, it does not necessarily mean that you do jump the bandwagon. For instance, if you saw someone know how to write a Wikipedia page about someone then it is important to understand the reason behind it. The thing is, Wikipedia pages require noteworthiness, and if you jump on that train, it might be waste of your time. Therefore, it is important to stay in the loop and understand rather than blindly follow. What do you think?
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